Non-Conventional Water Resources:

Business Opportunities

Convened by
Under the Patronage of:


Event Partners

United Arab Emirates
Ministry of Energy
& Infastructure

Ministry of Water, Environment and Agriculture Kingdom of Saudi Arabia

Ministry of Regional Municipalities & Water
Resources Oman

of Water and Irrigation

Ministry of Electricity
and Water

Ministry of
Water Resources

Minister of Energy, Mines and Environment

Minister of Agriculture, 
Water Resources
and Fisheries Tunisia

Ministry of Energy and Water Resources

Ministry of Water Resources, Irrigation and Electricity

Water Authority

Ministry of
Water Resources

Ministry of Agriculture, Fisheries, Environment, Territory Planning and
Urban Comoros

Ministry of Water
Resources – Syria



Water is the resource most affected by climate change. The finite global water resources are under stress as demands continue to mount up due to population increase and their development. The situation in arid and semi-arid regions is becoming more critical where water scarcity is escalating due to the accelerating and compounding effects of climate change. To secure water for societies, there is a dire need to make available alternative water resources of various qualities that are appropriate for different functions and a variety of users. With predictions of increasing water scarcity, the regional attention is turning towards resources that are unconventional, and hence called Non-Conventional Water Resources (NCWR).

NCWRs, such as recycled or desalinated water, treated industrial and domestic wastewater, agricultural drainage water, brackish groundwater, and water gained through water harvesting are supplementary water resources that require specialized treatment to be used as freshwater supply. A wider and more targeted use of NCWRs has the potential to close the supply and demand gap, to ensure sufficient water for sustainable societies, achieve the UN’s Sustainable Development Goals, and help Arab societies mitigate / adapt to climate change.

As our event will directly follow the COP27, the focus will be on implementing the needed climate change mitigation and adaptation measures to avoid the clearly observed, devastating climate incidents, as well as their long-term impacts. It is anticipated that COP27 will encourage an immediate mobilization of public and private investments to remove the funding barriers and execute actionable climate plans. Governments, financial institutions, private sector, and civil society need to immediately engage in a factual dialogue to implement the agreed COP27 decisions. The Arab Water Council is presenting the Non-Conventional Water Resources Convention on 20 – 22 February 2023, in Dubai (UAE) as a timely initiative and platform to bring all parties together to discuss the following issue: How, when, and where do the Arab countries embark on implementing priorities for climate action in the water sector that achieve sustainable development, reduce poverty, and improve livelihood of all Arab people?

The three-day program has an innovative format that is fast, engaging, interactive, and fosters mutual learning. The schedule is packed with business pitches, interactive sessions, panel discussions, workshops aimed at designing solutions, innovative methodologies, a world-class exhibition, and an excursion. The program puts entrepreneurs and innovators in the driving seat and is designed as an accelerator for the uptake of NCWR in the region.

About Arab Water Convention

The Arab Water Convention is part of a series of regional events organized by the Arab Water Council to address a specific water priority issue in the Arab region, thus responding to the region’s rapidly changing water challenges. The aim of the Arab Water Convention is to provide a regional and international platform to exchange state-of-the-art technologies, advanced applications, and successful practices on a specific water priority issue in the Arab region which is facing rapid changing water challenges. This edition is dedicated to address the non-conventional water resources (NCWR) and the wealth of emerging opportunities for business and innovation the field of water resources management has to offer. The convention will also be an exclusive opportunity to foster business connections with a wide spectrum of high-level industry executives, planners, and decision-makers from different Arab countries and international partners.

This event includes a multi-stakeholder dialogue and will offer an opportunity to promote the most efficient, adequate, and innovative technologies, exchange knowledge, share best practices, and ensure a qualified transfer of pilot experiences on emerging issues in the Arab region.

The Convention will focus on four main topics to achieve its objectives, namely: Effective Governance Frameworks; Smart NCWR-Business opportunities; Financing new Bankable NCWR-Business Opportunities; and Role of Private Sector in Promoting new NCWR-Business Opportunities. The event targets high-level decision makers, planners, academia, researchers, managers, technical experts, industrial engineers, and specialists in different disciplines of water, food, and energy nexus in a changing climate. Gender empowerment and youth participation will be an important cross-cutting component of the Convention.

The Arab Water Convention will host a two-day conference followed by a third day of site visits with strategic and interactive technical sessions to present and discuss real actions on the ground, including achievements, challenges, lessons learnt and opportunities to upscale successes, and technical site visits to witness successes and best practices on the ground.

A two-day world-class exhibition will take place in parallel to the Convention sessions showcasing the latest innovations and technologies in four key sectors: storm water management, drainage networks, irrigation systems, and wastewater treatment solutions.


Welcome Message

H.E. Prof. Mahmoud Abu-Zeid
H.E. Prof. Mahmoud Abu-Zeid President,
Arab Water Council
The world nowadays lives in an era with a lot of tension and conflict, economic imbalance, ecosystem degradation, and climate change-induced challenges, including droughts, floods, heat, and cold waves, among others. We are learning that water is not only an environmental factor, but it also affects all human activities, evoking social, economic, cultural, institutional, scientific and political issues, etc.
The water crisis is certainly becoming one of the most pressing global challenges at present due to the steady increase in the world's population, coupled with stagnating freshwater resources, environmental deterioration, climate change, and irrational human behavior reflected in the establishment of insufficiently-considered water projects, disregarding the importance of maintaining the safety and sustainability of international water resources. There is hence a need for increased understanding about the importance of water, not only for human survival, but also for sustainable development.
By 2030, the effects of climate change will also take a toll on the challenge of water security, possibly reducing renewable water resources by a further 20%.
In light of the increasing water deficit and the projections of continuous growth in water demand in the next years, advancing the reuse of water resources in an integral and cross-cutting manner has become an irreplaceable strategic option for the future to achieve more sustainable water resource management in the Arab Region.
Treated wastewater in the Arab region, which has reached around 10 billion m3/year, constitutes a significant renewable water source. Technical and technological efforts must be made to properly manage its use, whether in agriculture or in the artificial recharging of groundwater aquifers. There is a need to improve the quality of treated wastewater in order to overcome obstacles that limit its current use.
More than ever, the dialogue between different actors is now required for exploring pioneering solutions and for the mobilization of public and private actions in order to promote better water resource quality and ensure sustainability.
The Arab Water Convention proposes to foster this dialogue to promote cooperation and exchange of knowledge and perspectives, exchange of cutting-edge technologies, advanced applications, and successful practices, and create strong business connections among a wide spectrum of high-level industrial executives, planners, and decision-makers from different Arab countries. Opportunities for new business models for non-conventional water resources will be disclosed. The world-class exhibition, to be held on the sidelines of the Convention, will also be an additional chance to showcase the state-of-the-art technologies, innovative solutions, and equipment, hence enabling successful business transactions and interchange of knowledge and know-how.
Let us help obtain the best results possible from this prestigious event.

Arab Water Convention
2022 in Numbers

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Day Forum and International Expo


Advisory Committee

Dr. Ragab Abdel-Azim

Deputy Minister
Ministry of Water Resources & Irrigation

Eng. Issa Bin Hilal Al Kuwari

Qatar General Electricity & Water Corporation

H.E. Dr. Jihad Mahameed

Secretary General,
Ministry of Water & Irrigation

The Hashemite Kingdom of Jordan
H.E. Eng. Mazen Ghonaim

Palestinian Water

Eng. Metaab Al-Qahtani

General Director
Department of Water Resources Development, Ministry of Water & Electricity

Kingdom of Saudi Arabia
Dr. Abdel-Aziz Bin Ali Almushekhy

General Manager,
Water Resources Evaluation & Continuation Dept, Ministry of Regional Municipalities & Water Resources

Sultanate of Oman
Dr. Fadi Comair

General Director,
Water & Electricity Resources,
Ministry of
Electricity and Water

Eng. Anaas Al-Qaidi

General Manager of
Information & Documentation Center, General Water
Resources Authority

Dr. Mohamed Moustafa Al-Mulla

Water Resources,
Ministry of Energy & Industry

United Arab Emirates
Eng. Jihad Mounir Kanaan

Director of
International Waters and Dams,
Ministry of Water Resources

Syrian Arab Republic
Eng. Mohamed Ayadi

Director of Non-Conventional Water Management - Water Resources General Dept, Ministry of Agriculture

Eng. Ahmed Abdul-Malek

Head of
Water Transmission section,
Authority of Water and Electricity

Eng. Usama Jumaa

Chief Engineer,
Ministry of Water Resources

Eng. Saadou Ebih El Hacen Monane

Mission at Minister's Office, Ministry of Hydraulics & Sanitation

Islamic Republic of Mauritania
Eng. Naguib Mohamed Ahmed

Acting Undersecretary - Water Sector, Ministry of Water and Environment

Republic of Yemen
Eng. Ahmed Aly Moussa

Counselor, Ministry of Energy & Water Resources

Federal Republic of Somalia



H.E. Hani Sweilam

Minister of Water Resources & Irrigation,

H.E. Dr. Assem Al-Gazzar

Minister of Housing, Utilities, and Urban Development

H.E. Ahmed Aboul Gheit

Secretary General,
League of Arab States

H.E. Prof. Dr. Mahmoud Abu-Zeid

Arab Water Council

H.E. Mariam Al-Sadiq Al-Mahdi

Sudan Former Minister of Foreign Affairs

Ambassador Nada Elagizy

 Sustainable Development & International Cooperation

League of Arab States
H.E. Ambassador Shahira Wahbi

Technical Secretariat,
Arab Ministerial Water Council

League of Arab States
Prof. Walid Abdelrahman

Vice President,
Arab Water Council

Dr. Aly Abou Sabaa

CGIAR Regional Director Central & West Asia, & North Africa, (CWANA), and Director General,

Prof. Safwat Abdel Dayem

Senior Advisor,
Arab Water Council

Prof. Khaled Abuzeid

Regional Director for Water Resources, CEDARE, Arab Water Council

Dr. Roula Khadra

Senior Researcher/International Officer, Water Resources Management and Planning,
CIHEAM Bari Institute

Eng. Khaled Al Qureshi

Chief Executive Officer,
Saudi Water Partnership Company (SWPC),
Kingdom of Saudi Arabia


Opening Ceremony
Ribbon Cutting and Opening of Exhibition
Networking and Coffee Break
Plenary 1: Effective Governance Frameworks (Moderated Panel Discussion)
Interactive Sessions, Segment 1: Stakeholder Workshop on NCWR in Cities
Lunch Break
Interactive Sessions, Segment 2: Short Pitches – Smart NCWR: From Idea to Business
Plenary 2: Short Q&A with Government and Business Experts: Take-Aways from Day 1, Presentation of Workshop Outputs
Morning Coffee and Tech Innovation Pitches at the Exhibition
Plenary 3:
Financing New, Bankable NCWR-Business Opportunities (Moderated Panel Discussion)
Interactive Sessions, Segment 3:
Finance Opportunity Pitches and World Cafe (With Coffee)
Plenary 4:
Role of the Private Sector in Promoting New NCWR-Business Opportunities (Virtual Exhibition Tour, Q&A)
Lunch Break
Interactive Sessions, Segment 4:
Design Thinking Workshop: “How can we make the uptake of NCWR in the Arab Region more financially attractive?”
Closing Ceremony:
Presentation of Outcomes, Workshop Outputs, Highlights from Idea Booth


Associate Sponsor
Government Supporting Partner
Official Water Cooling Partner

Project Intelligence Partner


VIPS at the Forum

HE Suhail Al Mazrouei

Minister of Energy
and Infrastructure

HE Prof Mahmoud Abu-Zeid

of the

Arab Water Council (AWC)
HE Ahmed Abou-Elgheit


League of Arab States (LAS)
HE Prof Assem El Gazzar

Minister Housing, Utilities and Urban Communities Ministry

HE Mariam bint Mohammed Almheiri

Minister of State for Food and
Water Security

HE Mashaan Mohamed Al Otaibi

Minister, Ministry of Electricity, Water and Renewable Energy

HE Mohamed Abdel-Aty

Minister of Water Resources
& Irrigation

HE Eng Tariq Abu Flika

Water Resources Ministry

HE Eng Wael Bin Naser Almubarak

Ministry of Electricity &

Water Affairs
HE Dr Ragab Abdel Azim

First Undersecretary, Ministry of Water Resources (MWRI)

Ambassador, Sherif Eissa

Deputy Minister for Foreign Affairs, Ministry of Foreign Affairs



Why Get Involved?


about the regional privatization programs to strengthen the role of the private sector by unlocking state-owned assets for investment


acquainted with the latest sustainable water treatment and reuse methods deployed globally


cross-sector implementation of automation systems and how your project can benefit from it


and network with industry peers to tackle shared operational and stakeholder collaboration challenges


Key Convention Elements

Two-day Arab Water Convention
A high-level international convention that addresses all pressing challenges in the water sector through opening speeches, technical presentations, panel discussions and more


Two-day International Expo
Showcasing the latest materials, equipment and most advanced systems and technologies in the sector


The third day Post Forum Tour
A technical field tour to visit sites promoting practices related to cases discussed by the participants during the event sessions


Media & Live Broadcast Area
To coordinate media interviews between international, regional, and local channels, VIPs, speakers, sponsors and attendees at the event


Product Demos
Live interactive demonstrations at the exhibition area showcasing the latest systems and technologies related to the water sector


VIP Majlis
High-Level meetings dedicated to government authorities and their delegations to discuss strategic plans



Arab Water Convention Priority Areas - Themes & Topics

General Theme:
There are countless investment opportunities in the water innovation sector. Following this perspective, there is a need to explore innovative solutions along the water and wastewater cycle. This includes learning how to turn challenges into business opportunities and how to develop and support impactful businesses in the NCWR sector. As water is tied to key social issues, there are important synergies between water-related business and social entrepreneurship. Unleashing the region’s entrepreneurial potential in the NCWR sector means identifying opportunities, supporting, and financing innovation, building bridges for integration, and leveraging synergies.
Focus of the sub-themes:

Effective Governance Frameworks

This theme deals with innovative approaches related to new and effective organizational structures, legislations, policies, and legal frameworks for creation of enabling environment that is needed for promoting new sustainable business opportunities in NCWR projects.

Smart NCWR-Business opportunities

This theme focuses on approaches and tools that could enhance capacities to face challenges combining water scarcity with climate change and fast changing world economies. These include among others digital transformation, renewable energy utilization, greening cities and de-carbonization of Water and Wastewater Plants.

Financing new Bankable NCWR-Business Opportunities

This theme deals with the advanced and innovative approaches by governmental organizations, as well as public investment funds and international financing institutions, in creation and supporting of new business models in the water and wastewater sector to achieve water security and UN-SDGs in Arab countries. This includes creative new financial and investment frameworks and structures to support and generate sufficient funds for supporting new bankable projects that attract and expand private sector participations in new business opportunities.

Role of Private Sector in Promoting new NCWR-Business Opportunities.

This theme deals with the role of national and international private sectors in building competitive capacities and adoption of creative, modern, feasible and effective approaches (technical, financial and managerial) that are required for successful execution of new business models in NCWR projects within the Arab countries.

For submission of session expression of interest (EOI) please contact:
Panel and cross cutting sessions:

The Arab Water Convention Expo

The Convention will also bring a constantly evolving expo that confirms its position as a platform for meetings and modern solutions enabling business transactions and the presentation of new technologies.

The Arab Water Expo will be a unique opportunity for all public and private institutions and companies in the water sector and related businesses and industries, research centres, international bodies, and non-governmental organizations to present their projects, programs, and products.

The scope and areas of participation will include, but not restricted to: wastewater treatment, irrigation, drainage and stormwater, and sanitation; water levels, discharge, and quality measurements; water purification and treatment technologies; water equipment; surface and groundwater sectors; research and development; other water-related fields.

Sponsorship Opportunities

We have a diverse range of sponsorship opportunities available; a member of the sponsorship team will work with you to create a bespoke package to suit your business objectives. For more information email:


Why Do Exhibitors Participate at Arab Water Expo?

How do exhibitors register for the Arab Water Convention Expo?

Kindly contact:


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